Tourism Information Assistant

Tourist information centre assistants give information to visitors about transport, tourist attractions and local services and activities.

Day-to-day Tasks

  • answer customer queries in person, by phone and email
  • do research using things like the internet, travel guides and timetables
  • provide accurate information on things to see and do and where to stay
  • make bookings for travel, entertainment, visitor attractions and accommodation
  • keep up to date with local accommodation, places to visit, activities and events
  • act as an ambassador for the local area and attractions

Skills and Knowledge

  • customer service skills
  • a desire to help people
  • excellent verbal communication skills
  • the ability to work well with others
  • administration skills

Industry Qualifications

You can get into this job through a college course or applying directly.

You could take a college course such as:

  • Level 2 Award in the Principles of Customer Service in Leisure, Travel and Tourism
  • Level 2 Diploma in Travel and Tourism
  • Level 3 Applied Certificate in Tourism

You could apply directly for jobs. You may get tested on local knowledge and your ability to research queries.

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